I Help Build & Scale Early-Stage Startups

→ I helped scale 3 unicorns: Uber, Veho & Industrious
→ Now I help startups build foundations for hyper-growth and scale.

Advising & Coaching

I advise early-stage founders and CEOs on growth, scaling people operations, building teams and launching new products/markets:

👪 People Ops Strategy

Building playbooks and processes around hiring, onboarding, leveling up employer brand and scaling teams through hyper growth.

💻 Scaling Operations

Identifying opportunities to streamline and automate processes and introduce best practices to optimize workflows.

🚀 Launching New Markets

Creating clear and defined go-to-market strategies and market launch playbooks to make it a repeatable process.

📈 Growth Strategy

Developing customer personas, go-to-market plans, channel experiments, referral programs, supply growth strategies.

🔎 Testing New Ideas

Designing new business models, identifying assumptions and risks, designing and run experiments, validating ideas.

🤲 Managing People & Teams

Managing people is often the hardest part of scaling—setting goals and creating OKRs, managing performance, motivating and inspiring teams.

Been There. Scaled That.


Founder / Managing Partner at
Venture Scaler

Jake helped scale unicorns like Uber, Veho and Industrious, where he launched 15 new markets and grew national teams from 0 to 250+ employees.He built a portfolio of 40+ startups at his startup studio with a combined market value of over $500M.Jake is a former startup founder, a mentor for Techstars and First Round Capital, and holds an MBA in Corporate Entrepreneurship, and Leadership & Strategy Certificates from HBS.

My Portfolio

Startups I've Mentored & Advised:

Places Where I've Mentored & Advised Founders:



CEO & Co-Founder of Upkid (Techstars '21)

"Jake is by far one of the best advisors and mentors that I have worked with. His expertise in growing startups and tackling all of the intricate problems is invaluable. But more importantly, I feel that he truly cares about me and that I succeed as a founder. Jake has become a great friend and valued mentor for our company."


CEO & Founder of Handsome

“I’m a first-time, Native American and Latina female founder of a beauty tech startup based out of Austin, TX. I worked with Jake for 3 months during one of the most critical and challenging times of my career.Jake brings a wide variety of experiences and truth to his mentorship. He was able to pull from his rolodex of personal entrepreneurial experiences to relate and empathize with the challenges I faced through the tough things that founders are often afraid to talk about: Burnout, anxiety, self-doubt, people management and KPIs.He’s an incredible sounding board that provides tactical tips, resources and introductions to help navigate crisis’ and challenges. He has an innate ability to level with you on any subject. During my three months with Jake I looked forward to every call as we hashed through 5-10 topics at a time spanning from affiliate & growth strategies to recruiting and mindset.He made himself available outside of our scheduled conversations and has continued to be a support in my journey.”


Co-Founder and CEO of Veho

"Jake and his team have been HUGE for us. As we were starting to grow like a rocket ship we needed smart professionals who can help us ramp up employer branding, hiring, interviewing and content marketing.Jake and his team created a 'machine' for us in those areas. They got us amazing recruiters to help with hiring across all positions in the company…for executive roles (especially in HR).They've systemized our company blog to tell the Veho human story week in and week out, which helped both attract talent and also lift the team's morale. Shortly thereafter we were named a 'top 50 seed stage company to work for'. I can't recommend Venture Scaler enough!"


CEO & Founder of Neon

"I would highly recommend Jake. I met Jake 7 years ago when working on a startup concept. Since then, Jake has been on the advisory board of two of my startups and has played a pivotal role in transforming our operations into success.Jake is the mentor and advisor every startup entrepreneur needs in their life. During difficult times, he will support and encourage you on a personal level; while creating business strategies that take into account the issues you are facing.I cannot count how many times I have called Jake for a quick question and sat down for a deep dive session. I believe his skills, passion, and dedication played a pivotal role in my success as an entrepreneur."


Co-Founder of Haulsale
(Techstars ‘22)

"It's such a pleasure to work with Jake through Techstars and he is consistently helpful to many aspects of the business.His marketplace expertise and practical advice have been important for an early stage company like ours to design and learn from experiments, find our product-market fit, and strategize marketing and growth.I appreciate a lot that I always take away clear action plans from our conversations. I highly recommend Jake to any startups looking for an advisor!"


CEO & Founder of Qoncert
(Techstars ‘22)

"Working with Jake Huber as one of my mentors has been great. His knowledge around expanding into new markets has helped us come up with a solid plan for our future expansion. He listened attentively to what we needed and gave good advice to help us move forward. He was always available when we needed him and an all around nice guy."


Sales Director, U.S. at Grover

Working with Jake has been an incredibly valuable and transformative experience. Jake’s insights and guidance were instrumental in helping me navigate the complexities of the startup world. His deep understanding of the industry and his ability to distill complex concepts into actionable steps truly impressed me.Jake’s patient and supportive approach made me feel comfortable seeking advice and asking questions, no matter how basic or complex they were. I genuinely felt like he cared about my growth and success.I can confidently say that Jake’s mentorship has accelerated my personal and professional development in ways I couldn't have achieved alone. I highly recommend him to anyone seeking expert guidance in the startup ecosystem and beyond.


COO & Founder of Kouo

"Working with Jake was brilliant. He helped me settle and gain confidence in my new role as COO from a technical background, as well as giving me helpful strategic advice on day-to-day operations."


VP of Product Management at Hutch

“Working with Jake is like taking a Master Class in Operations. He was hired as a consultant for Hutch to help us improve production in order to scale our operation.Jake was incredibly helpful; he took the time to understand every facet of our flows, his recommendations were right on point, and he was able to quickly adjust his strategies to accommodate any concerns.Jake consistently over delivered and was very fun to work with. Any company—startup especially—would greatly benefit from Jake’s help!


Co-Founder & COO at Qwick, Former Ops at Uber

“Jake sees how to make a process better, playbooks every step of the way in crisp-clear steps, and scales it out to the operation at large.He also sees things in a different light than most. Both these skills play to his advantage. I highly recommend Jake for his ability to scale projects across wide and diverse teams throughout the organization.”

Work With Me

I partner with ambitious startups and people-first founders to set the right foundation for hyper-growth and "people scale."I've personally felt the pains of high-growth, rapid-scaling operations and new market launches. I have the scars to prove it, lol. And I'm in this together with you.Let's connect and chat to see how I can help your startup scale up.And let’s get to work!

Talk Scaling with Jake


Or email me at: jake@jakehuber.com

My Free Playbook Library 📚

Playbooks for Scaling Startup Teams

Over the last 10+ years I've developed proven playbooks for early-stage founders. Now I'm open sourcing everything I learned to help founders scale their teams.

10 Dimensions to Prioritize Your Next Market Launches

Learn the play-by-play system to develop the scoring criteria to prioritize and stack-rank your city launch list.

Find the Best-Fit Talent for Your Growing Startup Without Job Boards

Learn the play-by-play system to find and source top talent instead of waiting for the right people to apply.

Reach Out to the Talent You Need and Make Great Hires

Learn the play-by-play system to find, reach out and hire top talent, without relying on a recruiter or agency.

Use Existing Networks to Solve the Marketplace "Cold Start" Problem

Learn the play-by-play system to use existing networks to jumpstart supply growth and solve the “cold start” problem

Turn Affiliates into Trojan Horses to Accelerate Your Growth

Learn the play-by-play system to scale supply growth with affiliate partners already selling to your target users.

Use Large Groups to Get One-to-Many Access to Grow Supply

Learn the play-by-play system to partner with large groups that provide access to many users at once to grow supply.

Replace Meetings That Should Be an Email... with an Email

Learn the play-by-play system to get more time back, scale yourself and impress your boss.

Take the First Step to Create a Motivated & Engaged Team

Learn the play-by-play system to promote professional growth and help your team level up.

Help Your Teams Develop Their Own Professional Career Growth Plans

Learn the play-by-play system to help your team develop their own customized career growth plans.

Convince More Candidates to Apply Thru Employee Voices

Learn the play-by-play system to kickstart your employer brand and bring in more applicants.

Remove Bias From Your JDs and Attract More Diverse Candidates

Learn the play-by-play system to attract more (women) candidates instead of pushing them away.

Continuously Improve Process/Ops at Your Startup

Learn the play-by-play system to run a retrospective meeting to enable continuous improvement at your startup.

© 2023 Jake Huber

Scale Your Startup

Join our founders reading The Sunday Scaler Weekly Newsletter for tactical advice to build, grow, and scale your startup.